New robot design
Running Amazon marketing research
Another interesting features of Stretch is its interface with the world—its gripper. There are countless different gripper designs out there, each and every one of which is the best at gripping some particular subset of things. But making a generalized gripper for all of the stuff that you’d find in a home is exceptionally difficult. Ideally, you’d want some sort of massive experimental test program where thousands and thousands of people test out different gripper designs in their homes for long periods of time and then tell you which ones work best. Obviously, that’s impractical for a robotics startup, but Kemp realized that someone else was already running the study for him: Amazon. “I had this idea that there are these assistive grabbers that people with disabilities use to grasp objects in the real world,” he told us. Kemp went on Amazon’s website and looked at the top 10 grabbers and the reviews from thousands of users. He then bought a bunch of different ones and started testing them. “This one [Stretch’s gripper], I almost didn’t order it, it was such a weird looking thing,” he says. “But it had great reviews on Amazon, and oh my gosh, it just blew away the other grabbers. And I was like, that’s it. It just works.”
Questions
- What else could researchers leverage Amazon for?
- Cooking tools for cooking robots, … ?
- Which other platform could be used : eBay, Google?